Corporate Social Responsibility in Strategy of the Modern Company: Methodological Approaches

Authors

  • Stanislav Mikhailovich Emelyanov Санкт-Петербургский государственный экономический университет , Saint-Petersburg State University of Economics Автор

Keywords:

Socially Responsible Business, corporate social responsibility, factors of socially responsible business, Social programme, globalization, information society, civil society, reputation capitalization of modern business, competitive environment

Abstract

The article is devoted to the methodological aspects of corporate social responsibility in the strategy of a modern company. Proves the growing urgency of the problem of corporate social responsibility of business today, analyzes historical approaches to the solution of this problem, consider the main areas of social programs as areas of socially responsible business in the context of methodological approaches are analyzed modern factors behind the dynamics and content of the corporate social responsibility of a modern company.

Published

2014-09-15

Issue

Section

Articles