Specifics of Management of Reputation of the Virtual Organization in the Sphere of Public Administration

Abstract

Nowadays, virtual organizations like traditional organizations are full participants in economic processes and play an important role in the life of society, including the sphere of public administration. For stabilized operation and interaction of the virtual organization with various target groups it must not only ensure the coordinated working process and produce goods of high quality (or services), but it also should have appropriate reputation, guaranteeing that the organization is reliable.