Model of Stakeholder Interaction in Strategizing the High-Tech Industry in the Region (Case of the Coal Chemical Industry of the Kemerovo Region - Kuzbass)

Abstract

This article examines one of the important components of the strategic development of the coal chemical industry in the Kemerovo Region - Kuzbass: the development of a model of interaction between stakeholders with different goals. It is proposed to use the methodology of co-construction/cocurrence, where the relations of the parties are more complex compared to competition or cooperation.The aim is development of a model of stakeholder interaction using the principles of coconstruction/cocurrency in strategizing the development of the coal chemical industry in the Kemerovo region - Kuzbass.Methods. The study is based on the theory of strategy, the methodology of strategizing by Academician V. L. Kvint, the theory of competition and cooperation by A. Brandenburger, B. Nalebuff. A systemic-structural approach, logical general scientific methods of classification, induction, deduction, abstraction, and systematization is used.Results. A model of interaction with stakeholders in strategizing the coal chemical industry of the Kemerovo Region - Kuzbass has been developed, which differs from known approaches by the use of principles and mechanisms of strategic co-construction/ cocurrence in conditions of competition in markets of different levels. Specific principles of strategic co-construction/ cocurrence have been proposed, including evidence, dynamism, and balance of interests, integration, openness, and compliance with economic security. Mechanisms of interaction between stakeholders have been defined.Conclusions. The proposed model of interaction with stakeholders using the principles and mechanisms of strategic co-construction/cocurrence in the conditions of tough global and national competition will significantly increase the likelihood of successful implementation of the strategy for the creation and development of the coal chemical industry in the Kemerovo region - Kuzbass with access to the world level.