Вклад поведенческой экономики в теорию предпринимательства и ее использование в государственной политике в сфере предпринимательства
DOI:
https://doi.org/10.22394/1726-1139-2021-1-50-60Ключевые слова:
поведенческая экономика, предпринимательство, теория предпринимательстваАннотация
Основываясь на междисциплинарном исследовании, статья доказывает, что поведенческая экономика вносит значительный вклад в теорию предпринимательства и может усилить эффект государственной политики, ориентированной на мотивацию предпринимательства. Статья демонстрирует, что предпринимательство - это явление, которое противоречит ряду неоклассических предположений, в то время как поведенческая экономика дает объяснения этим отклонениям и включает предпринимательство в модифицированные модели. Данные модели учитывают поведенческие аспекты предпринимательских решений. В статье определены три основные причины, из-за которых государственная политика в сфере предпринимательства имеет ограниченное воздействие: недостаточные знания о существующей политике, недооценка возможностей и перспектив предпринимательской сферы и важность нематериальных факторов в предпринимательском решении, которые не учитываются в существующих детерминантах предпринимательства, применяемых в государственной политике поддержки предпринимательства. В статье рассматривается возможность использования инструментов поведенческой экономики в государственной политике поддержки предпринимательства, основываясь на успешном опыте применения данных подходов в других сферах.Скачивания
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